SCENEPR! Presents...The Future of Music

By SCENEPR (other events)

Thursday, May 23 2013 5:00 PM 11:00 PM

SCENEPR!™ presents...The Future of Music

Date: Thursday, May 23rd, 2013
Time: 5PM-11:30pm
Location: Connolly’s Klub 45, 121 W 45th Street (Second Floor), New York, NY 10036
Transportation: Subways - B,D,F,M and N,Q,R,1,2,3,S
Google Map:
Event Hashtag: #sceneprpresentsiwny

Hosted By SCENEPR!™

Founded in 2004, SCENEPR!™ is a member organization for startups & entrepreneurs. Our primary purpose is to unite & educate, initiate professional dialogue, spark thought provoking conversations and create opportunities for professional growth. Join SCENEPR!™

Event Program:

Music Salon:              5:30pm-7:00pm
Music Showcase:     7:30pm-11:30pm


Event MC/Host:

Nicole Rivera / Wasserman Media


Event Schedule:

5:25 pm-5:30 pm: Event Intro/Announcements
5:30 pm-6:00 pm: A Conversation with Devo Springsteen
6:00 pm-7:00 pm: Panel: Suit & Tie - The Future of Music Distribution & Acquisition
7:00 pm-7:15 pm: Announcements/Intro for Showcase
7:15 pm-8:00 pm: Music Performance - Two Cent Sam
8:00 pm-8:15 pm: Networking
8:15 pm-9:00 pm: The Dirty Gems
9:00 pm-9:15 pm: Networking
9:15 pm-10:00 pm: Amanda Cross
10:00 pm-10:15 pm: Networking
10:15 pm-11:15 pm: Eleventh Ward
11:15 pm-11:20 pm: Close of Show/Last Remarks and Thank You


Music Salon Agenda/Panelists:


A Conversation with Devo Springsteen - 5:30 PM

This intimate conversation with one of the music industry’s most successful producers & artists  who’ll share his  business experiences, advice and future insights from an artistic & business point of view.

Moderator: Theresa Majeed | Rise Sport Entertainment


Suit & Tie - The Future of Music Distribution & Acquisition - 6:00 PM

Like Justin Timberlake, many musicians have turned to social media campaigns, mobile Apps, internet radio, crowdfunding to get their music out to the masses. Record Labels are discovering new artists on Youtube. Artists are distributing new music through online channels like TuneCore, The Orchard and gaining new fans through social media campaigns and social listening platforms like SoundCloud. Where is this all leading? What's next? And who stands to win (or lose) in the digitization of the Music Industry?

Moderator: Theresa Majeed | Rise Sport Entertainment

Scheduled Participants*:

Erin Carlson | Hollywood Reporter
Andy Pickens | Jamplify
Orpheus Richards | Flonation
Michael Schneider | BandPage

* lineup subject to change



Event Host/MC:

Nicole Rivera | Wasserman Media

Nicole Rivera is a music executive and brand marketer.  She has worked in the music industry for over 10 years.  While serving various labels here and abroad in both an A&R and Business Affairs capacity, she has worked with artists such as Slum Village, Kings of Convenience, Boyz II Men and Nelly.  Presently, she is the Director of Music Consulting at Wasserman Media Group, where she has helped drive strategic music partnerships for brands like Pepsi, American Express and Verizon.

Event Speakers & Moderators:


Erin Carlson
Entertainment Journalist/Editor, The Hollywood Reporter

Erin Carlson is an entertainment journalist and editor at The Hollywood Reporter. She's the founding editor of the pop culture site Crushable and was previously an entertainment reporter at The Associated Press in New York. She is a diehard karaoke enthusiast.




Theresa Majeed
Co-Founder, Rise Sport Entertainment

Theresa Majeed is an entertainment attorney and co-founder of Rise Sport Entertainment, a licensing and branding company that specializes in developing projects which merge sports & entertainment thru music, film, merchandising and technology. Ms. Majeed also owned and ran a successful indie label for over 5 years, which produced 2 #1 hit singles in the UK and licensed music in over 25 countries.  Ms. Majeed also does Business Development Consulting for Reverse Spin Entertainment, a company owned by NBA Legend Earl “The Pearl” Monroe.


In addition to her business endeavors, Ms. Majeed is committed to community service and social activism.  She sits on the executive board of the National Association To Broaden & Enhance Images, Inc. (NABEI), a 501(c)(3) organization, based in Atlanta, Georgia. She is a member of the National Association of Professional Women (NAPW) and the Spelman College Alumnae Association.


Andy Pickens
CEO/Co-Founder, Jamplify

Andy Pickens is the CEO and co-founder of Jamplify, a social marketing technology startup in New York City that enables brands to turn their fanbase into a digital street team. Andy co-founded Jamplify in 2011 while working for Goldman Sachs in their Securities trading division on the emerging markets fixed income sales desk. Andy graduated magna cum laude from Duke University. Visit


Orpheus Richards
Founder, Flonation

Orpheus Richards is an entrepreneur and mobile app developer. He is the creator of Flonation, the only mobile app that can teach anyone to rhyme using its unique Rhyme Coach technology. Flonation has a mobile music video recording studio that lets its community of users easily create and share their music videos on social media. The app also features its own social network where users can discover and follow creators of great original music. His vision is to create a community of artists who are freed to make and distribute their music anywhere, anytime.

Orpheus taught himself to code and developed Flonation entirely himself. The App will be on the App Store in late May.


Michael Schneider

Sr. Artist Relations, BandPage

Michael Schneider leads the Artist Relations team at BandPage, one of the top musician services in the world. Having been in the music industry for over a decade, Michael has worked with a diverse range of bands (Mayday Parade, Switchfoot), brands (Glamour Kills Clothing, Merchmo), and non-profits (To Write Love On Her Arms, Falling Whistles, Global Poverty Project) on work that included building social media & marketing campaigns, directing events, artist relations, and even tuning guitars and striking drums. Visit


Devo Springsteen

Devo Springsteen is a Grammy winning producer and songwriter. He has launched the career of multi-platinum selling recording artist John Legend by signing him to Kanye West’s GOOD Music in 2003. Springsteen produced and co-wrote songs from Legend’s first album Get Lifted. He has also produced for The Last Poets, Ol' Dirty Bastard, Rhymefest, Estelle and Consequence. He's also a technology entrepreneur working on a stealth state of the art project.


Music Artist Bios:


Eleventh Ward (10:00 PM)

Members: Chris Saunders (Lead Vocals, Rhythm Guitar), Greg Llewellyn (Lead Guitar), Mark Bell (Drums), Ben Krupit (Bass, Backup Vocals)

Eleventh Ward is a soulful rock band based out of the NYC/NJ area. Eleventh Ward’s sound ranges from pure emotional vulnerability to the good time feelings associated with a night out on the town with close friends. In addition, Eleventh Ward’s live shows are unmatched in the band’s ability to connect with the audience and bring it along for the ride. From Chris’ introspective lyrics and Greg’s meticulously crafted guitar leads to Ben's expressive bass lines and Mark’s compelling percussive style, Eleventh Ward brings a refreshing and cathartic sound to the New York City music scene.


Amanda Cross (9:00 PM)

Amanda Cross is a Recording Artist and Singer/Songwriter in the NYC area. She grew up in Oklahoma and moved to NYC to pursue her music career. She has worked with some amazing artists, bands, and producers. She has even sung backup vocals for bands on David Letterman and Conan. Her musical influences include Dolly Parton, Jewel, Stevie Nicks, Sarah McLachlan, and Joni Mitchell to name a few. She is a songwriting fool working on songs for an EP to be released soon! Currently making the Open Mic circuit in NYC/NJ area. She is interested in collaborating with other artists and producers so please message her for inquiries.


The Dirty Gems (8:00 PM)

Members: Ulises Amaya (Bass), Jack Goode (Drums), Gary Heimbauer (Guitar), Raycee Jones (Vocals), Mills (Keys, Vocals), Cameron Underhill (Keys, Vocals)

It all starts with the dream and the drive. Imagination begets action and action equals reality. And so you dream. And then you wake up in Bed-Stuy with no money, an empty fridge and a pounding headache. “What do I do now?” you ask. “Where are my pants?” you wonder. But then you pick yourself off the futon and get crackin’.

The Dirty Gems stampeded their way onto the New York rock scene with an energy and undeniable appeal that leaves bands with 10-times more revolutions around the sun wondering where they can buy whatever makes these fledgling stadium rockers so damn irresistible. They blend together sonic influences from No Doubt, Gnarls Barkley, Janelle Monáe and Amy Winehouse with the swagger of The Notorious B.I.G., the grimy blues of Jeff Beck and the theatrical grandiosity of Queen.

The group was formed in early 2011 from the wreckage of the short-lived-but-popular Long Island cover band, Pump Yo Brakes. Front woman, Raycee Jones; bassist, Ulises Amaya; drummer, Jack Goode and keyboard/synth wizard, Cam Underhill had a vision that they could take the momentum from their energetic live cover sets and translate it into original songs that would equal or outdistance the pop and rock classics they were playing in dive bars all over the Island. They invited singer-songwriter, Mills, to join the collective in writing ditties and performing on piano & vocals and then embarked on a quest for the missing piece of the puzzle: a killer guitarist who would jive with the band’s quirky sense of humor and bring an extra layer of sexy to The Dirty Gems sound. With guitar guru, Gary Heimbauer, The Dirty Gems set sail on the High Seas of Popdom and they haven’t looked back yet.

The Dirty Gems’ very first public performance won them the 2011 Hofstra University Battle of the Bands, securing the band a festival-opening slot, where they shared the bill with the likes of Big Boi, Minus The Bear and The London Souls. From there, the band went on to cut their teeth at notable NYC venues including Arlene’s Grocery, UC Lounge, Bar East and various establishments-of-drinking on Long Island. These early shows built a significant buzz around the band, culminating in a wildly successful performance to celebrate the release of their debut EP, THE DIRTY GEMS, at The Bitter End on September 2nd, 2011. Fans of The Dirty Gems packed the legendary club to nearly capacity, inciting ire amongst the wait staff and a pronouncement of “please come back anytime you like” from the promoter.


Two Cent Sam (7:00 PM)

Members: Mike Logiudice, Matt Shaw, Pete Bienkowski, Dan Hodgkinson

Two Cent Sam is a rock band based out of Long Island, NY formed in 2008. Two Cent Sam stands out from other Indie-Alt bands within this saturated market. Their answer to mundane music is to deliver something unique with a signature sound to call their own. The strong suit of Two Cent Sam is their passion, solid musicianship and thought provoking melodies. The bands two releases Give and Take World EP, 2009 and debut full-length album, Songs From The Sandbox 2011, quickly put the band a-top the NYC music circuit and rewarding their efforts with a spot in 2012's Bamboozle festival, opening for James McCartney, and playing The Hard Rock cafe Times sq. As well as other NYC renowned music venues. Two Cent Sam continues to climb the music ranks and be a unique force in the music world today.